It’s all about putting ”customer experience” first by bringing together information from different channels, giving customers a seamless brand experience.
The era of traditionalist brand personas has shifted with the emergence of social media platforms, forcing organizations to restructure their strategies to showcase a three dimensional brand personality. Discover how to maintain a seamless brand experience across all touch-points on your content eco system and communicate as a social and engaging brand.
Pixie Sartang is a senior strategist and head of social media at Sitrus, the Nordic’s largest content agency. Prior to moving to Sweden, she worked with digital strategy and online campaigns for over six years in London where she completed her BA and MA (hons) in Public Communications focusing on online interaction. In the Nordics she has been a keynote speaker at events such as MedieDagen (Stockholm & Goteborg), SIME 2015, Markkinointiviestinnän viikko, Future Female and Nordic Content Forum.